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WHAT'S INSIDE: What good is getting
up the nerve to approach a woman...only
to "bonk" when it's time to make
conversation?

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TO GET THE WOMAN YOU WANT, YOU
HAVE TO RECOGNIZE HER FIRST


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Masterclass For Men

Know Your Type: Identify And Select
The Woman You Really Want

Wed. 30th August @8pm EDT (GMT -4)

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Does finding the exact type of woman
who "does it for you" feel like searching
in the dark?

Sure, the last woman you went out with
might look reasonably good to you. She
may even be "nice".

But if you're honest, LOTS of women
are like that.

What is YOUR woman like?

There's FAR more to that than simply
her physical features and personality
type, of course.

But weirdly, most of us as men don’t
allow ourselves to explore this journey.
 
Meanwhile, we take our time deciding
what options we want in our new car.

We spend months planning a custom
home, and we fine-tune our education
and skills for our careers.

But when it comes to this part of our
lives, we give it little consideration.

“She’ll come along when I least expect
it.”

“When I stop looking for her, she’ll find
me.”

How’s that going so far?

The dark truth is those old cliches are
purely mythical.

That's how you end up with the woman
who chooses you, whoever she is.

Until that fateful conclusion, you'll wonder
why you keep wasting time with women
you don’t even really like.

Like anything else in this life, we as men
have to step up and DO something in
order to get what we want:



Masterclass For Men

Know Your Type: Identify And Select
The Woman You Really Want

Wed. 30th August @8pm EDT (GMT -4)



Just over 48 hours from now, this
month's Masterclass For Men will clear
out all the confusion and empower you
with crystal clarity.

Not only will you emerge knowing the
kind of woman who you can build a
life with...

...you'll be more excited about meeting
her than ever before.

You can even fill your life with a
number of women who are exactly
your type and actually good for you
until you meet the queen of them all.

That's what I did.

For once in your life, you'll call the
shots.

Plan on discovering all-important
dimensions to getting this right that
most men will never figure out on their
own:



Masterclass For Men

Know Your Type: Identify And Select
The Woman You Really Want

Wed. 30th August @8pm EDT (GMT -4)



Reserve your ticket now, as this is
already proving to be a popular
Masterclass.



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5 UNBEATABLE TIPS FOR BETTER
CONVERSATION WITH WOMEN


So let's say you've grown a pair and started
a conversation with a woman you've had
you're eye on all night.

You've introduced yourself, and she has
responded with a smile and told you her
name.

That's where most guys completely draw
a blank.

It's as if all the killer things to say in any
situation that you had memorized just
turned to vapor and disappeared into thin
air.

Well, as painful the memories that my
example conjures up may be, I've got
excellent news.

There are at least FIVE objective, concrete
ways you can make sure such a disastrous
situation never happens again:



1)  Observe


The first mistake that guys typically make
when starting a conversation with a woman
is to get SO focused on "what to say next",
that they forget to simply look around at
what's going on.

Perhaps ironically, being observant usually
leads to countless natural, logical places
you could immediately go with a
conversation.

What's different or intriguing about her?

What is she doing?

If you're at the supermarket, what's in her
shopping cart?

It doesn't even need to be about he
directly. What music is playing? What's
happening across the room that's worth
noticing?

ANYTHING based on real-time observation
in the moment will work a LOT better than
searching through the file cards in your
brain in "panic mode" searching for the
right line to drop on her.



2)  Listen


Another casualty of working SO hard inside
your head to come up with something to
say is that you forget to LISTEN.

Have you ever been in a conversation
where the other person was clearly
thinking the whole time about what to say
next that he or she completely missed every
single thing you said?

Yeah, well...so has she.  And it's about as
uninteresting to her as it is when it happens
to you.

Remember...after you give her something to
talk about (see above), let her talk. 

If and when you pay real attention to her,
you're bound to come up with about a dozen
directions you can take the conversation
from there.



3)  Keep It Positive


I have a friend to talks about guns and
death almost all the friggin' time. 

It's fascinating to watch people leave him
standing by himself at parties once he gets
going with the "Faces Of Death" references.

Whatever you do, don't be a "Face Of Death".
Keep the topic of conversation light and
centered around bringing a smile to her face.

Needless to say, being a "hater" is kind of a
downer too. Save any complaints you have
about anything for whatever reason for the
appropriate customer service department.

Girls just want to have fun.



4)  Lower The Pressure


Talking to women is nothing like selling
aluminum siding door-to-door.

Tattoo that on your long-term memory.

It's not a race to see how fast you can get
her phone number, and for Pete's sake
(whoever he is) banish the thought of
"escalation" from your mind...at least for
now.

It's just a conversation. It's not a
competition.

This isn't about whether she'll "accept"
or "reject" you and it's also not a contest
to see how soon you can get to first base.

Relax and take inventory as to whether
or not you even LIKE her for a few
moments.

She'll appreciate that.

By the way, if you LEAD with a "low
pressure" vibe--being sure to keep 18"
away from her at first, etc.--she'll
follow. And she'll like you.

You are never automatically creepy,
weird or pushy simply because you're
male. 

You're only creepy, weird or pushy if
you're creepy, weird or pushy. 



5)  Know Funny, And Look For It


Rest assured, you don't have to be a
comedian to attract women.

But you SHOULD get acquainted with
what makes laughter happen and be
\on the lookout for it.

Examples include exaggeration, play
on words (i.e. puns) and twisting
thoughts around in a way nobody
expects.

One of my favorite examples of the
latter was written by comedian Emo
Philips:

"When I was young, I used to pray to
God for a bicycle. But then I realized
God doesn't work that way, so I stole
one and asked him to forgive me."

Importantly, you don't really have to
TRY to be "funny". Just knowing what
funny looks like can be immensely
valuable in and of itself.

Said another way, take "having a
sense of humor" literally. Be able to
sense when humor is present.



Hey, guess what? It happened again
in yet another newsletter. What do you
know...every single bullet point above
is NOT gender-specific.  

Keep all five in mind when hanging
out with other dudes or even in
business meetings (including job
interviews) and you'll be well on
your way to achieving social mastery.


Be Good,

Scot McKay




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