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Nobody uses the term "dating" anymore.
The word sounds and feels weirdly both juvenile and archaic at the same time, doesn't it?
Last summer, I pronounced dating sites and apps dead.
But even so-called "hookup culture" is dead too. It left everyone empty. You never even hear it talked about anymore.
So is dating in general now DEAD also?
Sure, more and more people are saying "forget it". They've opted out completely.
But we can't. We love women and are still all about spending quality time with them.
So if not "dating" or "hooking up", what are we supposed to do?
Well, you have questions, and I've got answers.
This coming Wednesday's Masterclass For Men is called Navigating The Post-Dating Era:
Masterclass For Men: Navigating The Post-Dating Era
https://programs.deservewhatyouwant.com/mc-april-2026
Here's the thing: This major shift affected everyone.
It's not like women were out there pulling the levers to keep men away, or something.
They're affected too, and are left alone on Friday nights...wondering what happened just as much as we are.
As men, we have to LEAD in a whole new way. But HOW? And to WHERE, exactly?
That was my job to figure out. I spent all month building next-generation mindsets and strategies, sparing you the tedious trial-and-error.
Take a look at everything we're going to cover on Wednesday night, and reserve your seat:
Masterclass For Men: Navigating The Post-Dating Era
https://programs.deservewhatyouwant.com/mc-april-2026
It all happens THIS coming Wednesday, April 29th at 8pm EDT.
Can't make it then? No problem. Get your ticket anyway because the complete Download Portal will be there for you shortly afterward.
Be Good,
Scot McKay
X & Y Communications
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