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WHAT'S INSIDE:  Are you running the "prevent defense" when you're
out with women?

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"MOST MEN USE TEXT MESSAGING DEAD WRONG"


Man, is that quote an understatement.  As I've told you before,
text messaging can either be your greatest ally OR your
double-agent infiltrator of doom.

Sure, you can flirt and excite her.  But unless you've got your act
together, you can ALSO:


  1.  Bore her to death with annoyingly dry, "logical", un-original or
  even needy messages


  2.  Capture her attention up-front...only to go NOWHERE until
  attraction fizzles out


  3.  Spend MONTHS playing "cat and mouse" with her...even as some other
  guy meets her, gets close to her and successfully makes her his
  girlfriend. 


How uncool is that?  It's like "text and destroy"...and I've seen it
happen to even my best friends.

Once you get a woman's number you've got to get moving FAST.

After all, women dream of being swept off their feet by a great
guy...and in their mind it's NOT going to happen in slow motion:

Have you ever spent months SMSing back and forth
with a girl only to realize you were just her "text buddy"?
 
This explains exactly why:
 


Magnetic Messaging



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WILL YOUR FIRST DATES GO WELL...OR WILL YOU "PREVENT" SUCCESS?


A number of years back, something called the Prevent Defense came
into vogue in the National Football League.

Essentially a defensive set featuring a whopping seven defensive
backs (four is typical), the strategy was developed as a way to
"prevent" long pass plays from happening.

The theory behind the Prevent Defense is simple. 

If your team is up by a touchdown or more late enough in the fourth
quarter that the opposing team's only apparent hope of a comeback
is to score very quickly on big-yardage plays, then allowing 5-8
yard runs or short passes here and there isn't going to beat you as
there simply isn't enough time left on the clock.

Now in theory the Prevent Defense makes perfect sense, at least
from a statistical, scientific perspective.

There's only one problem...and it's a BIG ONE.

Time and again, teams who have used the Prevent Defense in
particularly huge playoff games where the entire season was on the
line have often gotten burned by it.

Nobody could really explain why, but soon the more seasoned coaches
began to stick to their defensive game plans in big games no matter
what (e.g. Mike Shanahan in Super Bowl XXXII and John Harbaugh in the
more recent Super Bowl XLVII)...and got MUCH better
results.

What's up with that?

By way of explanation, let's consider a particularly big game in
another sport. 

If you happened to watch Game 2 of the 2011 NBA Finals between
the Dallas Mavericks and the Miami Heat, you watched a
quintessential example of the same exact dynamic behind why the
Prevent Defense tends to fail in big games.

Up by double-digits late in the game, Miami played largely with a
strategy of doing what it took NOT TO LOSE.

Meanwhile, guys on the other side like Dirk Nowitski sensed the
gravity of the situation, flat-out stepped up and played with the
urgency of a champion.

Dirk and his team PLAYED TO WIN.

To some it was astounding that Dallas actually eked out the victory.

But anyone who understands the Heart Of A Champion knew better.

The "decision maker" there may very well be which team concerns
itself more with WINNING than NOT losing.

Here it is:  Whether you're playing in a Super Bowl, in the NBA
Finals or yes...out on a hot date with a woman the same principle  
holds true.

If you "play" as if you're trying NOT TO LOSE, your mindset will be
too weak to carry you to a positive outcome.

You see, way too many of us as guys tend to run the Prevent Defense
on first dates. 

And sure enough, we end up looking like the Miami Heat in the
fourth quarter of Game 2 back in 2011 out there.

We look in the mirror and tell ourselves "not to blow it" before we
leave the house.

When we get in front of this amazing 100% feminine woman who looks
capable of anything sexually, all we can think of is how NOT to
make some sort of mental or physical error that will get her to run
away from us as quickly as possible.

Further, wondering whether or not coming off as a fully sexual,
masculine creature will utterly offend her or not, we "play it
safe". 

We trot seven defensive backs onto the proverbial field and, well
...we do what we can to guard against big mistakes.

We keep the conversation neuter.  We talk about the weather and
entertainment news instead of taking the risk of flirting with
her in any way, shape or form.

And we walk on eggshells, being very careful not to disagree with
her or present any challenge at all. 

And in the end we LOSE.  Game over.  No second date...not even an
answer to our calls.

So why do things tend to turn out that way in big-time
situations--for both pro teams AND for us?

You see, when you "play it safe" you're checking everything
exciting at the door.

Just like a team who plays NOT to lose you rely on statistically
"proven" tactics and "safe" strategies precisely at the time when
BOLDNESS, PURE ENERGY and utter FIRE in one's soul are
pre-requisite for "big game" success.

For the umpteen (thousandth) time:  Women follow our lead. 

If you expect success women will get on board with that.

If you're clearly trying NOT to fail, you won't be giving any woman
much more to focus on than what YOU'RE focused on:  Failure.

So then, the next time you look in the mirror before you go out on
a date, tell yourself to give that female human being who's going
to be with you for the evening something to be EXCITED about.

Vow to yourself that you'll bring out the best in her by fully expecting 
everything to go well.

And last but certainly not least, remind yourself that when you've
brought out the best in her you'll have equipped yourself with
everything you need to truly assess whether YOU were pleased with
her or not.

That factor is not to be underestimated.

The guy who runs Prevent Defense on dates wonders whether he'll be
good enough to maintain attraction on the part of the woman he's
with.

Meanwhile, the champion assumes that same woman will adore him and
then sets his purpose upon deciding whether or not SHE'S woman
enough to get a second date with him.

There's a big difference there.  Just ask any Defensive Coordinator
in the NFL.


Be Good,

Scot McKay




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